Rihanna made a showstopping appearance at the launch party for her hotly anticipated Fenty x Puma Creeper collaboration on Monday night in Hollywood. The superstar singer and fashion mogul dressed to impress in a vibrant purple faux fur coat and matching eyeshadow as she celebrated the release of her new “Creeper Phatty” sneakers.
Rihanna Stuns in Electric Purple Coat and Matching Makeup
Never one to shy away from a bold fashion statement, Rihanna commanded attention in a voluminous purple jacket with structured shoulders and a belted waist. She paired the eye-catching coat with loose straight leg jeans, a white crop top, stacks of necklaces and the star pieces of the night – her Fenty Puma Creepers in a matching lavender hue.
Complementing her vibrant outfit, Rihanna went all out with her beauty look as well. Her stunning makeup featured bright purple shadow swept across the lids and temples.
Rihanna stuns in electric purple coat and matching makeup. (Photo credit: Backgrid)
The daring monochromatic look certainly turned heads and had fans raving over Rihanna’s trendsetting style. Her vibrant outfit is being hailed as one of her best red carpet looks yet.
Star-Studded Guest List Attends Hollywood Launch Party
Rihanna was joined by her boyfriend A$AP Rocky as well as an A-list roster of celebrity guests at the exclusive launch party in Hollywood. Attendees included famous faces like assistant, rapper Tyga, singer Justine Skye, model Winnie Harlow and more.
The stylish crowd gathered to celebrate and get an early look at Rihanna’s new Fenty x Puma sneakers. The long-awaited collaboration dubbed “Creeper Phatty” puts a platform spin on Puma’s iconic Creeper style.
Rihanna poses with guests including Tyga, Justine Skye and Winnie Harlow. (Photo credit: Michael Buckner/Variety via Getty Images)
True to form, Rihanna and Rocky were affectionate as usual during the event. The couple shared a sweet embrace as they left the party, smiling happily with their arms wrapped around each other.
Sneaker Collaboration Continues Fenty’s Fashion Reign
The new Fenty x Puma drop comes on the heels of Rihanna’s recent fashion successes. Her powerhouse luxury brand Fenty made history in 2021 as the first new house to join LVMH in over 30 years.
While Fenty fashion is currently on hold, Rihanna continues to expand her fashion empire through ongoing sneaker collaborations with Puma. Their partnership first launched in 2016 with the original Fenty Creeper style that merged grunge vibes with sportswear.
The Creeper Phatty revamps the look with an exaggerated platform sole and chunky outsole. Rihanna’s Creepers have become an iconic signature shoe for the star and regularly inspire sold-out demand and style crazes.
In classic RiRi style, the new Creepers come in showstopping hues like red, blue, purple and more. Retailing for $200, the shoes drop on December 27 on puma.com and at select retailers globally.
What’s Next for Rihanna and Fenty Fashion
While fans breathlessly await any news of Fenty fashion’s return, Rihanna continues to deliver bold style statements through ongoing collaborations.
Her Fenty brand has also seen immense success in the beauty and skincare realms. Fenty Beauty revolutionized inclusivity in the industry and racked up over $100 million in sales in its first few weeks. Rumors also continue to swirl over a possible Fenty IPO, which would make Rihanna the latest celebrity to take a fashion brand public.
As for what else the star has in store for 2023? Fans can likely expect more showstopping style moments, red carpet appearances, and maybe even new music. After a 6-year drought, Rihanna teased last month that she may release a new reggae-inspired album soon.
For now, all eyes are on the new Fenty x Puma drop as Rihanna continues to expand her fashion domination. Judging by her stellar track record, we can expect no shortage of groundbreaking style and culture-shaping influence from her brands in the years to come.
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