LG Electronics unveiled the world’s first wireless, transparent OLED television at CES 2024 this week. Dubbed the LG Signature OLED T, this futuristic TV aims to revolutionize home entertainment with its innovative design and premium viewing experience.
Overview of the LG Signature OLED T
The LG Signature OLED T builds upon the company’s previous transparent and rollable OLED concepts. However, this new model removes unsightly cables with an integrated wireless transmission module to enable clutter-free installation.
Key features and specifications of the LG Signature OLED T include:
- 55-inch transparent WOLED panel with 40% transparency
- 4K Ultra HD resolution and 120Hz refresh rate
- α9 AI Processor for enhanced picture and sound
- Dolby Vision, HDR10, and Dolby Atmos support
- Wireless video transmission box (up to 4K at 120Hz)
- Control box with HDMI ports and other connectivity
- Customizable frame and stand options
- Scheduled to launch in 2024
With its wireless design and see-through display, this TV aims to seamlessly blend into any living space rather than dominate it. LG claims the set “provides new levels of aesthetic value” for luxury homes.
Lead Up to Launch at CES 2024
LG has explored various display form factors over the past decade, including flexible, rollable, and transparent screens. This progression built excitement around the potential of OLED technology beyond conventional rectangle TV designs.
At CES 2021 and 2022, LG introduced concept transparent OLED displays. However, these models required cables due to limitations in wireless video transmission at the time.
In preparation for unveiling the wireless version, LG filed numerous patents related to transparent OLED panels and wireless video boxes over the past two years. This signaled the company was making progress towards a commercial product.
Debut at CES 2024
LG finally unveiled its vision for the future of television with the wireless LG Signature OLED T at its CES 2024 press conference on January 8.
“LG SIGNATURE OLED T est le nouveau paradigme du téléviseur du futur, offrant de nouveaux niveaux de valeur esthétique jamais vus auparavant dans un téléviseur OLED”, a déclaré Park Hyoung-sei, président de la société LG Electronics Home Entertainment Company. “Cette solution révolutionnaire libère les téléspectateurs et les intégrateurs d’avoir à se soucier de la distraction des câbles encombrants en permettant une installation facile et une esthétique épurée.”
The next-generation TV also features LG’s latest α9 AI Processor for better color accuracy, contrast, and upscaling of lower resolution content.
On the show floor, attendees witnessed the TV seamlessly blending into its environment when not in use. When powered on, the self-lit panel displayed vibrant images while retaining a partial view of the background.
Response to the LG Signature OLED T
Initial impressions of LG’s wireless transparent OLED have been overwhelmingly positive:
- “LG’s newest OLED TV will use AI to look and sound better than ever” – ZDNet
- “LG has introduced a transparent TV to make your space more beautiful” – iHeartRadio
- “LG unveils ‘world first’ wireless, transparent OLED TV” – New Atlas
Many consider this LG’s response to Samsung’s transparent and flexible OLED concepts introduced in previous years. Though wow-worthy, those models faced criticism for being impractical. By eliminating messy cables, LG has demonstrated their transparency tech is closer to primetime.
While picture quality remains paramount, LG recognizes aesthetic design grows in importance for premium TVs. The ability to vanish when powered off caters to this focus on lifestyle and décor integration.
What Happens Next?
It remains unclear when the LG Signature OLED T will be available for purchase and how much it will cost. As a luxury flagship model under LG’s high-end Signature brand, consumers should expect premium pricing likely starting around $20,000 based on current transparent LG models.
However, the technology could eventually trickle down to more affordable models. LG Display also plans to supply transparent WOLED panels to other manufacturers once production ramps up. So we may see transparent displays adopted more widely across the TV industry over the next few years.
For now, the LG Signature OLED T succeeds as a technological tour de force demonstrating OLED’s versatility as a display technology. It portends an exciting future where televisions seamlessly fade into the background rather than overtly occupying space. If executed properly, LG’s wireless transparency could popularize this once niche concept and bring vanishing TVs into the mainstream.
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